About Us
Advancing Spartan Athletics
Spartan Ventures is designed to modernize Michigan State Athletics with an innovative, revenue-generation focused approach that supports student-athletes, strengthens competitiveness, and improves the overall experience for donors, corporate partners and external audiences.
Purpose
A structure for the next era
Spartan Ventures is a new non-profit, tax-exempt corporation created to support MSU Athletics. Its work will focus on maximizing revenue-generating opportunities, supporting opportunities for student-athletes and establishing a more integrated approach to ticketing, fundraising and external engagement.
Through its subsidiary non-profit, tax-exempt corporation, Spartan Athletic Foundation, Spartan Ventures will enhance donor engagement, corporate partner experiences, and long-term support for Spartan student-athletes.
Executive Leadership
Staff Directory
Business Office
Communications
Content & Brand (Spartan Vision)
Live Production/Game Presentation
Storytelling
Creative Solutions
Social Media
Human Resources
Marketing & Fan Engagement
Spartan Athletic Foundation
Development
Donor Engagement
Operations
Spartan Athletic Foundation Communications
Special Events & Projects
Technology
Ticketing
Ticket Operations
Ticket Sales & Service
Board of Directors
Spartan Ventures is overseen by a seven-member Board of Directors providing strategic oversight, fiduciary responsibility and key hires. Read the announcement naming the Board of Directors.
Phil Hickey
Chair
MSU Director of Athletics (J. Batt)
Board Member
April Clobes
Board Member
MSU President (Kevin Guskiewicz)
Board Member
Rick Lasch
Board Member
MSU Board of Trustees (Brianna T. Scott)
Board Member
Aaron Zeigler
Board Member